Despite myths that say otherwise, research has shown that appropriate outgoing links to reputable sources can improve your organic rankings.
Last April, Google announced its deadline for websites to be “mobile-friendly” in order to keep their highest standings in organic search result rankings. What this means is that Google began factoring into its search results whether or not websites were designed for mobile devices, making them easier for smartphone visitors to access and navigate on […]
Google has changed the SEO game with their newest update to their results pages. There is no longer a list of ads to the right side of the results list. Instead, an extra PPC ad has been added to the top of the list pushing organic results lower and lower on the front page of Google.
Google just announced that it will be rolling out an update that allows you to access Google Maps without internet or cell service. “Download” specific areas of a map to your phone — anything from cities to countries. In doing so, your phone will be able to continue its navigation of that area seamlessly. Even the beloved turn-by-turn directions will continue without a blip. You’ll also retain access to other helpful information, like nearby destinations and their hours of operations.
Are Google and Verizon’s new logos a refreshing change or a generic step in the wrong direction? How will these new logos impact their overall brand?
A few weeks ago Google announced April 21, 2015 as the deadline for making your site mobile-friendly. What does this means for your website and how you can adapt? Today’s we answer those questions and more as the next phase in mobile SEO and mobile-friendly web development gets underway. Existing Vermont Design Works clients, please take note!
Authorship may be dead, but there are still other ways to set your content apart and help your pages stand out in search results. Today we explore one of the newer options available for providing specific types of underlying information to Google and other search engines in order to enhance the appearance and relevance of a website in search results.
If you work in any field event tangentially related to internet marketing, you’ve no doubt heard about Google Authorship ad nauseam over the the last two or three years. The little process that made it possible for Google to show searchers your little author bio next to content you created. SEOs said to set it up, Google begged you to set it up… It became and remains best practice. Why, then, did Google suddenly remove authorship images from SERPs and where do we go from here?
Did you recently discover some unsolicited and unannounced changes to your Google Analytics account? If you’re wondering why 2 of your most important metrics disappeared and were replaced, don’t panic – it was really just a label language tweak. Today we discuss what changed in GA and why they changed it.