Online Marketing is a multidisciplinary craft designed to put relevant products and messages in front of interested, target audiences. It’s an all-encompassing term that can mean, among other things, pay-per-click advertising, search engine optimization and social media marketing.
Search engines constantly evaluate and re-evaluate the freshness and quality of the content of websites they list. To compete effectively you need to show the search engines that your website has the great content they're looking for and generally adds value to the internet.
At VDW, we develop custom internet marketing strategies to help our clients increase sales and leads, and ultimately improve their ROI (Return on Investment).